The Digital Marketing Strategist serves as an expert, a leader and a resource to the team on digital marketing trends, strategies and technical implementation. This person strategizes, implements and manages search, display, social and retargeting digital advertising campaigns that are aimed at generating awareness and leads to surpass our client’s goals. They are involved in overall client strategy, implementation and reporting that analyzes the development, placement, and overall effectiveness of the campaigns.
What We Do
Up&Up is the only agency that creates brand experiences for universities who are unafraid of change, exhilarated by innovation, and desire to stand apart in a time when the competition for students and alumni dollars is growing from all sides and the perceived value of a college degree is being challenged. Our work heightens brand awareness, boosts applications, attracts better students & helps retain them, grows alumni engagement, and makes the case for donors to give.
Who We Are and What We Value
At Up&Up, we’re an agency that impacts the greater good. We get things done. We solve problems that are impossible to solve. And we want everyone to win. We call that being Tenacious, a Resolutionist and serving The Greater Good. We also believe we haven’t arrived, and there’s something to learn each and every day. We call what we are, a Conscious Culture. We believe there’s a different and a better way to do business. Primarily, that’s being transparent, vulnerable and showing up as your true self vs. your work persona. It’s about the journey, with the destination for you and our company to be the best we can absolutely be. Our conscious culture is committed to being radically responsible, curious and candid. But that’s just the beginning of the rabbit hole. If you’re open to being challenged, learning and discovering and revealing more about yourself than you thought was possible, then this might just be the place for you. If you think this is you, then please, read on.
This is a great opportunity for you to make a difference and join an agency with the purpose to impact people's lives--including yours.
Please note, this position is for Greenville, SC, and relocation is required. Greenville is a mid-level market, with estimated salary ranges between $70,000 and $75,000. Please, only apply if you have 7+ years of work experience, your salary requirements meet this range and you feel your values are consistent with ours.